Tag Archive For "Amazon"
A.I. Will Allow For Unprecedented Levels of Intimacy With Brands– Here’s How
I, A.I. “One day the AIs are going to look back on us the same way we look at fossil skeletons on the plains of Africa. An upright ape living in dust with crude language and tools, all set for extinction…” -Nathan, Ex Machina (2015) _________________________________________________ Rarely is A.I. ever discussed without touching on the deep-seated …
Amazon needs to slow their role and go with what works
Amazon has released Amazon Fire TV, and so far it’s been a success for the e-commerce giant. After losing $437 million in the fourth quarter of 2014, they surprised the industry with $25.4 billion in revenue during the third quarter of 2015. While the company is flying high right now, it’s important to remember that …
How Advertisers Will Survive Once Air Time Vanishes
The battle between cable television and streaming services has gone a step further in its intensity and reach. Netflix, Amazon Prime Video and the other streaming services are replacing traditional TV in homes around the country, causing cable subscriptions to drop and ad revenue to plummet. Now it’s culminated in TV dragging advertisers into the …