Facial Recognition: Cutting-Edge or Creepy?

How much is too much? It’s the pervasive question in a time when much of our personal activity is converted into analytical data, whether we’re aware or not. Every social media account we’re a part of, every Google search we’ve performed, and every order we’ve placed online, is cached and stored. The idea of our …

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Exoskeletons, and How Brands Can Use Them to Create Powerful Experiences One Day

Exoskeletons are real. Movies like Iron Man, The Matrix Revolutions, and Aliens feature characters manning mechanized suits, but they aren’t just an element of science fiction anymore. Exoskeletons are available to the public–albeit at a hefty price–and they are enhancing people’s abilities in everyday life. Their clearest application is certainly in the medical and industrial …

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What Your Brand Needs To Know About Drones

The drone. It was once a term reserved primarily for the military world, then used amongst hobbyists, and is now a hot topic in creative circles. If you haven’t seen them hovering above a convention floor or over a live sporting event yet, you’ve at least seen footage shot from one. Companies like GoPro have …

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What Your Brand Needs To Know Before Investing In VR

The creature in front of me was part man, part winged creature, part hooved-beast. It once stood guard to a thriving society, then as a 4-thousand-year-old memorial to the ancient people along the Tigris and Euphrates rivers. Dust and desert wind would ensure the erosion of the Lamassu’s stone face, but neither force could compete …

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How Peach is Tapping into the Power of Dark Social

Over the last few months a new social network called Peach has garnered a lot of attention among smartphone users. The new app combines elements of Facebook, Path, Slack, Snapchat, and Tumblr, turning it into a unique experience with a lot of potential. The key to Peach’s success is in the fact that it incorporates …

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The Chatbot Hype Is Real And You Need To Know Why

The year was 2001 and the place was in front of my Dell PC. More accurately, it was right before my parents opted for DSL (yeah, I’m dating myself) and AIM was still the premier instant messenger of the day. After I’d run the gamut of my “Friends” contact list, I’d occasionally strike up a …

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